‘Et al’ just is Latin
jargon that doesn’t belong in the title of a blog post or a speech. It merely means
‘and others.’ That phrase belongs in a list of references at the end of a
scholarly magazine article – where an article has more than three authors, so
listing them all would be clumsy.
But in posts at
her Speechwriter-Ghostwriter blog Jane Genova has used it seven times just this
year. They were:
May 27,
2018: The psychotherapy brand – David W.
Harder, et al.
May 2, 2018: Kathleen Huebner, et al. – No, I do not wish
you well
April 17,
2018: The law, according to Jones Day, et
al.
April 13, 2018: Tronc layoff – Why writers, et al., have such
tough time exiting comfort zone
March 28,
2018: Thanh Cong Phan, et al. – perhaps they
just wanted to be a “somebody”
February 27,
2018: Alexa, et al. – voice tech
eliminating traditional brands, consumer choice
February 3,
2018: Unlike iGen, our tribe HAD TO meet
up in-person – Charlotte Toal, M. Lynn Rickert, et al.
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