What would you rather do than call customer support?

 

 

 

 

 

 

There is an article by Shep Hyken at Medium on April 2, 2025 titled Your Call Is Very Important to Us which also appeared at Advisorpedia on April 14, 2025. As shown above in a bar chart, he found in surveys that, rather than call customer support, 53% would have dinner with in-laws, 39% would clean a toilet, 34% would visit the dentist, and 26% would speak in front of an audience of a thousand people. These results previously appeared in his 2025 The State of Customer Service and CX study on page 22. In his 2026 study 36% would rather clean a toilet. And in his 2022 study 46% would rather visit the dentist while 42% would rather clean a toilet.