Sunday, November 27, 2011

Use a simple diagram to clasp an idea

On November 27th Seth Godin blogged about what he called The Confusion of Logistics and Strategy Problem. He said that problem was so widespread that it even deserved a new acronym of CLASP, and defined it by claiming:

“You have a clasp when people criticize your new strategy because they don’t know how to execute it.”

A diagram instantly shows the difference between a strategy (big picture) and a tactic (logistics) used to make it happen.

I think that a five letter acronym including an A for And is appalling. What do you think?

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